Fashion Frocks Inc. was a dress manufacturing company from 1908 through the beginning of the demise of American made ready to wear clothing in the 1970s. You might find recruitment adverts in the back of magazines boasting how one could ear an extra $23.50 a week selling door-to-door or later, in a party environment as made popular by Tupperware.
My collection of over 80 cards includes annotations by the salesperson. Mostly math regarding deposits and shipping or sizing changes. While semi irritating to the collector, I like this as it reveals what garments were popular and/or getting multiple purchases.
"A Fashion Must... your most becoming figure ally is this slim line Town casual, with emphasis on the beautifully tucked shoulders and a self belt assuring and unbroken line. A dress that's a real treat to your figure... with it's gored skirt and sleeves just below the elbow. Cool...comfortable...and so flattering. Jeweled buttons latch you in this dress of many wonderful hidden design secrets."
Lynn Mally (UCI Professor Emerita, History) has a fascinating blog that revolves around what older women in America have worn from 1900 to today. It features a post of Fashion Frocks where she further discusses sizing in posts found here and here.
For me, The Sweatered Dress is the most interesting of the whole bunch. It's base of "crisp, tweedy herringbone with a rich look" is actually a seersucker Everglaze cotton with a "throat-hugging knit sweater-yoke." Both are guaranteed washable.
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